WhatsApp Catalog API
Sell Inside the Chat
We integrate the official WhatsApp Business Catalog & Cart API into your stack — so customers browse products, add to cart, and pay without ever leaving the conversation. Higher engagement, fewer drop-offs, faster conversions.
Browse our catalog below 👇
What is the WhatsApp Catalog API?
It's Meta's official commerce API on top of the WhatsApp Business Platform. Sync your product catalog, send rich product messages, accept in-chat carts, and close payments — all inside WhatsApp. As a Meta tech provider, we handle BSP onboarding, API integration, and ongoing platform compliance.
Catalog Sync
Push your full product catalog from Shopify, WooCommerce, Magento or a custom backend to Meta Commerce Manager via Graph API. Inventory, prices, variants stay in sync.
MPM & SPM
Single Product Messages and Multi-Product Messages with up to 30 SKUs in one card — each tile opens directly into a product detail view inside WhatsApp.
Cart & Payments
Customers build a cart natively in WhatsApp and pay via UPI, cards or wallets through Razorpay, PayU, Stripe, or Meta Payments. Order events stream back to your backend.
The Complete Customer Journey
A live preview of how a real shopper browses your catalog, adds to cart, checks out and pays — all inside WhatsApp. Nothing redirects to a web checkout.
Check our latest collection 👇
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Product Exploration
Customer opens chat and receives an MPM card with product images, names and prices — tap any tile to see full details.
Add to Cart
Variants, sizes and quantities are picked inline through a Single Product Message. The cart updates live in chat.
Checkout via Flows
WhatsApp Flows capture name, phone, address, slot, and notes — no redirect, no external form, no friction.
Pay & Confirm
UPI, card or wallet through your existing PSP. Receipt and tracking land back in the same chat thread.
Why Move Commerce into WhatsApp?
Catalog API isn't just a new channel — it removes the friction stack between intent and purchase.
No App, No Login
Zero install friction. Customers shop in the app they already open 30+ times a day.
60% Lower Drop-Off
No redirects to a web checkout means cart abandonment drops vs. traditional flows.
Conversational Selling
Agents and bots can recommend, upsell, and answer objections while the customer buys.
Re-engagement Built-In
Order updates, restock alerts, and abandoned-cart nudges go through the same thread.
Native to Tier-2/3 Buyers
Reach customers who skip web stores but live in WhatsApp for everything from chat to payments.
Official & Compliant
Built on the official WhatsApp Business Platform — Meta-approved, green-tick eligible.
API Capabilities We Integrate
As a Meta tech provider, we handle the full integration path — onboarding, catalog sync, message templates, webhooks, and payment hooks — so your engineering team ships in days instead of months.
Cloud API / On-Premises API
Hosted on Meta's Cloud API for fastest go-live, or self-hosted On-Prem for regulated data needs.
Commerce Catalog Sync
Bi-directional sync between Meta Commerce Manager and your PIM / Shopify / WooCommerce / custom DB.
Single & Multi-Product Messages
SPM, MPM, and Catalog Templates with full personalization variables.
Cart & Order Webhooks
Real-time order_placed, cart_updated, payment_status events delivered to your backend.
WhatsApp Flows for Checkout
Native multi-screen flows for address capture, slot booking, KYC — inside the chat.
Payments Integration
Razorpay, Stripe, PayU, Cashfree, or Meta Payments — your existing PSP, no double settlement.
Integration Architecture
Standards-based, scalable, audit-friendly
Built for Every Commerce Use Case
If you sell anything to consumers, Catalog API works for you.
Fashion & Apparel
Browse drops with images, sizes, variants.
Food & QSR
Menu, customizations, scheduled delivery, repeat orders.
Pharma & Wellness
Prescription upload via Flows, refill reminders.
Home & D2C
High-AOV carts with white-glove support in-chat.
Edtech
Course catalog, fee payment, batch enrollment.
Automotive
Service bookings, accessory catalog, EMI options.
Travel
Package listings, itinerary confirmation, payments.
B2B Distributors
Order catalogs for retailers and partners.
Ready to launch commerce inside WhatsApp?
We onboard you as a verified WhatsApp Business account, sync your catalog, and ship a working in-chat checkout in under 2 weeks. Talk to our integration team for a scoped proposal.